Mutual fund distributors–focused wealthtech startup Wealthy has secured INR 130 Cr (approximately $14.6 Mn) in its latest Series B funding round, led by Bertelsmann India Investments. This significant investment marks another step forward for India’s fast-growing wealth management ecosystem and reflects the rising demand for digitised financial tools among mutual fund distributors and investment advisors.
AI-Driven Growth Strategy
In its official statement, Wealthy said that the newly raised capital will be used to accelerate the development of its AI-powered tools and digital infrastructure designed specifically for mutual fund distributors. The startup aims to empower distributors with advanced technology that simplifies client servicing, boosts productivity, and helps them deliver better investment experiences.
A portion of the funds will also be channelled into expanding Wealthy’s presence across Tier II and Tier III cities, where digital financial adoption is rapidly increasing. By extending its footprint into smaller towns, Wealthy hopes to bridge the technology gap and bring modern wealth-management solutions to underserved markets.
A Comprehensive Platform for Financial Advisors
Founded in 2016 by Aditya Agarwal and Prashant Gupta, Wealthy has positioned itself as a robust platform offering a wide range of financial products. It provides digital infrastructure and AI-driven tools that support:
- Mutual funds
- Stocks
- Fixed deposits
- Fixed-income securities
- Insurance products
This breadth of offerings allows mutual fund distributors and investment advisors to cater to diverse client needs with ease and efficiency.
Seamless Access Through Dual App Ecosystem
Wealthy operates two dedicated mobile applications—one for clients and another for distributors. These apps ensure seamless access to over 200 financial institutions, allowing both advisors and investors to manage multiple financial products from a single platform. This simplified user experience has been a key factor in Wealthy’s rising popularity among financial professionals.
Strengthening India’s Wealthtech Landscape
The latest funding round further solidifies Wealthy’s position as one of India’s emerging leaders in the wealthtech space. With the financial services industry increasingly shifting toward automation, AI, and mobile-first solutions, the company’s focus on technological innovation is timely and strategic.
By investing heavily in AI capabilities, Wealthy aims to help mutual fund distributors become more efficient, data-driven, and client-focused. The expansion into Tier II and III markets will also play a crucial role in driving financial inclusion and supporting the next wave of wealthtech growth in India.
What This Means for the Industry
With fresh capital and a clear vision, Wealthy is set to redefine how distributors and advisors manage financial products. As more investors across India embrace digital platforms, the demand for intuitive, technology-backed wealth-management tools is only expected to rise.
Leave a comment